Storytelling with Data – Cole Nussbaumer Knaflic [英文](PDF 高清扫描版 带完整目录标签)|上口英语免费分享

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Storytelling with Data - Cole Nussbaumer Knaflic [英文](PDF 高清扫描版 带完整目录标签)

Storytelling with Data

作者: Cole Nussbaumer Knaflic
出版社: Wiley
副标题: A Data Visualization Guide for Business Professionals
出版年: 2015-11-2 

“In Storytelling with Data, Cole has created an of-the-moment complement to the work of data visualization pioneers like Edward Tufte. She’s worked at and with some of the most data-driven organizations on the planet as well as some of the most mission-driven, data-free institutions. In both cases, she’s helped sharpen their messages, and their thinking.” 
—Laszlo Bock, SVP of People Operations, Google, Inc. and author of Work Rules!

内容简介

Don’t simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You’ll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examplesready for immediate application to your next graph or presentation. 

Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don’t make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you’ll learn how to: 

  • Understand the importance of context and audience
  • Determine the appropriate type of graph for your situation
  • Recognize and eliminate the clutter clouding your information
  • Direct your audience’s attention to the most important parts of your data
  • Think like a designer and utilize concepts of design in data visualization
  • Leverage the power of storytelling to help your message resonate with your audience 

Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your dataStorytelling with Data will give you the skills and power to tell it! 

作者简介

Cole Nussbaumer Knaflic

数据分析专家,前Google人力分析团队经理,曾任银行和私募基金分析师,曾在马里兰艺术学院教授信息可视化课程。目前专门研究定量信息的有效展示,并撰写热门博客storytellingwithdata.com。她的数据分析研讨会和演示深受世界各地受众追捧。

电子书信息

文件类型:电子书 E-book 包括(pdf (扫描版))

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语言(Language):英文

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